Campagnes marketing courriel Ottawa & Gatineau | POP INC

Content your customers actually want to receive.

An email list is a business asset.

When someone subscribes, they’ve given you permission to speak to them directly. That trust has real value.

Email works because it lands in the inbox — not in a scrolling feed and not buried in search results. It reaches people where they already pay attention.

For over 13 years, we’ve been building email campaigns for Ottawa–Gatineau businesses that strengthen relationships and generate consistent sales.

Let’s talk about your email strategy

Our approach to email marketing

Segmentation

We divide your list into meaningful groups so each subscriber receives relevant, timely content.

Personalization

Messages are tailored based on interests, behavior, and where people are in their buying journey.

Automation

Email sequences that work for you in the background, delivering the right message at the right moment.

Continuous testing

Subject lines, content, and design are tested and refined to improve performance over time.

Ready to use your list?

Book your strategy session

What we create for your business

Welcome sequences

New subscribers learn who you are, what you offer, and why you matter to them.

Email newsletters

Regular, value-driven content that keeps your business top of mind without overwhelming your audience.

Sales campaigns

Strategic promotional emails designed to present offers clearly and drive action.

Educational content

Expert insights that build credibility and help subscribers trust your brand.

Re-engagement campaigns

Targeted emails that reconnect with inactive subscribers and bring them back into the conversation.