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Excellent question! The new terms of digital marketing can stun even the most experienced business owners. This is why we will try to demystify what we mean by referral marketing. Very few organizations master the recipe for having a good ranking on the first page of Google without buying advertising through pay-per-click (PPC) campaigns. Fortunately, search engine optimization (SEO) is our area of expertise! All our clients’ websites are on the first page of Google for a wide range of keywords. In its narrowest meaning, SEO is the act of registering a website on the main search engines so that it can be found and seen by Internet users. As a result, many techniques have been developed to improve the ranking of websites on search engines. All these efforts are now known as search engine marketing (SEM). Let's have a successful SEO strategy for my website!