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Campagne de paiement au clic ou PPC (ADWORDS)

With Adwords Ad Links (PPC), you can increase the visibility of your website when people search for your products or services on Google. You only pay when a person clicks on one of these advertising links to call you or to visit your website. This strategy is called pay-per-click (PPC).

Why use search engine advertising and Pay-Per-Click (PPC)?

The main advantage of PPC is the possibility of accurately targeting your clients. With advertising links, as long as you pay for your advertising and ranking, you have full control over customer and keyword targeting. This means you are much less dependent on search engine algorithms, so you will have more flexibility if you choose a strategy that is based in part on pay-per-click campaigns.

Search engine advertising is therefore a marketing strategy that allows your website to quickly be ranked at the top of the search engine results pages. With a well ranked website on search engines, you can quickly see an increase in your web traffic.

To guarantee you high results and optimize your investment, we follow a simple methodology.

  • Keyword research and analysis;
  • Copywriting of advertising messages;
  • Configuration and accounts set up on various search engines;
  • Keyword and media purchasing;
  • Remarketing;
  • Monitoring and optimization of ongoing campaigns;
  • Live monitoring;
  • Visual statistics made available in monthly reports;
  • Organisation of follow-up meetings;
  • Creation of advertising banners;
  • Creation of video spots;
  • Creation of Web ads delivered by partner networks.

I want to increase my website’s visibility!