Overview

POP’s SEO experts offer professional local SEO services to help you rank for these popular geo-target keywords. These are keywords adapted to specific locations to generate leads.

Voice search

With the development of voice search, more and more people are using location-based search terms to find local businesses that fit their immediate needs. For this simple reason, “near me” and other location-based search terms have become valuable keywords for competitive local businesses seeking to become leaders in search engines.

Once your business is ranked for these keywords (and with our assistance, it will be), we help you maintain your top ranking to continue attracting leads and organic traffic.

Professional local seo services

When you choose our professional local search engine optimization services, we design and deliver effective geo-targeted search engine optimization strategies to get your business to the top of Google’s results page.

The fact is that local SEO campaigns are a balance between on-page optimization using metadata and content, and off-page efforts such as link building and company directory referrals. We provide a wide variety of services that all help our local SEO efforts.

Google my business

According to Ahrefs, 56% of local businesses haven’t even claimed their listing on Google My Business (GMB). If your business isn’t on the GMB list, that’s the first thing we’ll take care of as part of our local SEO package. Your GMB is how searchers—and Google—will know who you are, what you do, and where you are. The goal of your GMB is to be as precise as possible so that Google knows who you are. This way, they will be more likely to trust your website, rank you and make you more visible to searchers.

Your GMB description and other features of the listing are intended to increase consumer confidence in the owner of the listing. If you don’t have a description yet, or if you have one that is not properly optimized, we will compose a description for you that uses your geo-targeted keywords to benefit your local SEO campaign.

Business Directories

The placing of business descriptions in directories is a key element in local referencing. This allows Google to make sure that the contact information for your business on Google My Business (GMB) is accurate. This is your main contact information: your business hours, phone number and address.

Local keywords

When you work with POP, we do an extensive keyword search to identify your primary keywords and the secondary search terms that support them. For local SEO purposes, we then determine and target local search terms with a high search volume to optimize you for search terms that are relevant to your primary service areas.

These keywords will make a huge difference to your business once you are ranked with our assistance. Think With Google has determined that 50% of people who do a local search on their phone go to a physical store during the day. These are high-conversion keywords that can greatly increase your company’s lead generation and conversions.

On-Page Optimization

We will use local keywords to optimize your site for on-page SEO. We then integrate these keywords into your metadata, your headers and the overall content of your site. By using these keywords, we also perform an audit of your site to set up a local SEO campaign on a site-wide scale.

Local content

According to Think With Google, 80% consumers use search engines to find local information. We write content that is optimized for your geo-targeted keywords to allow you to position yourself for your valuable local keywords.

We provide content creation services to assist you in filling your website with content optimized for local SEO and also to create a portfolio of offline content linking to your website.

  1. Blogging
    We can write SEO blogs that your company can host on its website that focuses on your different keywords. These blogs tend to focus on local trends, needs and services.
  2. Content writing
    We offer professional SEO writing to feed your website with optimized content. We create location-specific content that will help you rank for the geo-targeted keywords you are targeting.

3. By boasting relationships with publications Our content specialists create highly targeted content for our link building experts to place on specialized websites. We do this to provide Google with more context and confidence for your business with more local SEO.